Arabian Beard Care for Men


[Digg-in-it] | verb

1. diggn: an arabic word meaning beard.

2. diggn'It: striving to be authentically and entirely you.

Diggn'It is the Arabian Beard Company making hand-crafted, traditionally inspired beard care products designed for the hair on a man's face.

Our Story

Why Diggn'It?

At Diggn’it we believe that beard care is essential and should be a part of every beardsman’s daily routine. Just like nurturing a seed, nurturing your skin helps your beard grow healthy and strong. Shampoos and conditioners designed for scalps dry out the face making your skin itchy and dry. Diggn’It products naturally nourish your skin with oils known to our ancestors for generations. By providing locally sourced, all- natural, and traditionally inspired beard care products hand-crafted in Jeddah, Saudi Arabia, we are helping men grow their beards.

Frequently Asked Questions

Why use beard products to grow your best beard...

Arabian Beard Oils

Balms and Waxes

Grooming Tools


Where's Diggn'It?

Diggn'It is based and produced in Jeddah, Saudi Arabia and can be ordered online and delivered throughout Saudi Arabia via our online store. We will be adding new countries soon. You can also use the Store Locator to find your nearest retailer.

Store Locator