Tender, Smooth, Shiny Our softener cultivates and eases your beard hair. It is a specialized conditioner that moisturizes your beard leaving you feeling euphoric and calm, simultaneously. Flexible and fresh, our softener can be used in and out of the shower. Directions of Use 1. Apply two-fingered scoop of softener on a washed beard thoroughly down to the skin. 2. Let it sit for 2-5 minutes as per the desired level of softness. 3. Rinse beard with water and gently pat dry.